Winning in eCommerce Sales Workshop - Win2023 Edition

This certification is awarded upon completion of the Winning in eCommerce Sales WORKSHOP - WIN2023 Edition, offered by the SHISEIDO+ Digital Academy. ​ In the workshop, participants gain a solid understanding of the eCommerce market to support their eCommerce teams in driving eCommerce sales successfully. They walk away with an eCommerce Prioritization Framework & action plan.​ Objectives​: * Understand the key eCommerce models and their role across the whole value chain​. * Analyse and make eCommerce decisions to help support your organization / brand​. * Understand why and how winning the digital shelf is imperative and how to plan an approach based on three core levers​. * Understand how the consumer, market, and key channels are key drivers for your organization’s growth, and the part you play at the country level across the supply chain. Program Modules: 1. eCommerce Foundations. 2. Maximizing eCommerce Opportunities​. 3. Winning the Digital Shelf​​. 4. Staying Ahead​.​